Thank you United States government and thanks to everyone I should for letting us to discuss with digital gurus, tech gurus from Department of States of U.S.
Department of States is like a forieng ministry of U.S which run internatianal relations jobs for U.S. government. DOS is one of the powerful department in US which also hold many social media accounts execpt the count of ‘The White House’.
Well I asked which tools they used for managing such too many accounts. DOS use enterprise version of HootSuite to manage all platform efficiently. So why HooSuite is not popular yet in Myanmar? It is so clear, Myanmar are not using many platforms yet and plus Myanmar language, Zawgyi is not a standard language. That make any social media management and listenting less useful.
In HootSuite, you can listen what people say. You can follow trending topics by putting in string. Well I’m a HootSuite Ambassador in Myanmar but I even don’t much bother it nowadays. But HootSuite is really popular among U.S. and other countries.
Snapchat, Snapcaht. I can’t stop hearing about it in discussin. Youths nowadays in U.S. are very addicted to SnapChat and so DOS have to start laucnhing offical SnapChat of United States of Department. So you can see offical U.S. Department’s Snap Chat account.
So I have to start using SnapChat then or I will be very outdated. It has over 2B viewers per day. I have been learning about it but didn’t ever try it yet.
The best quote I learnt from DOS. ‘Leave good and bad. But never lave ugly.’
People may write good comments and bad comments on your post. It is ok to let them write and go. That is freedom. But if the comments are hatespeech and threat. That’s ugly and need to be taken down.
Also I got chance to learn about how government employee of U.S. use social media. As they are employee of government, they can’t show their feeling and expression on the pages and platform they are working for. But in their personal account, they can. But it is still under watch. Journalists are watching them out and looking for any failure and errors they would make. So being an employee of an organisation, it is very tricky to use social media on own.
I followed a topic last eight months ago that companies are tending to promote their companies by their all human resource’s social media platform. Companies shall let their employee talk good about the company. It is like a free advertisement which read lots of people. So do you think that is something your employee is willing to do? Your employee will upload selfies of his/ her working station. But do you think they will advertise for you?