Become a clean message
It become a clean message by having a short url inside the articles and posts. Some social media platform such as Twitter won’t let you to write lots of text in a post. Therefore you have to find the way to reduce the texts. Instead of cutting out texts you should only shorten the urls.
A deep report
That’s the most important thing why you should shorten urls. You will get full report which include the following facts.
1) How many click you get from the post
2) From which devices clicks come and exact value
3) From which browser clicks come and exact value
4) From which OS clicks come and exact value
5) From which regions clicks come
And there are many more reports you will get. Goo.gl is a free service and most of the url shortners are free. But if you could use premium version of url shortners, you will get deeper details and reports.
Data is very important for a business to grow. You can use those data to improve your service and product in many ways.