I’m seeing on my Facebook news feeds that people are sharing video a lot. It prove that people in Myanmar are now consuming video content very well today. I’m sorry that I couldn’t bring you exact data. But I can surely say that it’s not like before anymore.
Until 2013, Myanmar people are hard to watch online video because of very slow connection. Today they have internet service from mobile operators such as Telenor and Ooredoo. The condition makes them to watch many videos. Even I am watching a lot since last six months ago. But we usually watch video of less than 8 minutes long. Mostly videos are 2 minute long.
It is a good sign to start making video content for your business and marketing. You can also think of making online video channel. Still one question raised that if you should make a YouTube Channel or just on Facebook. Still today, people are just having behaviour of watching videos on Facebook. I believe they will spend more time on YouTube within this year. The connectivity make Myanmar people consume online content higher than before 2011.
I’m also seeing that people will get shortage of localized content. If you can create content which is designed for local people, you better start a content business now. It can be an online media, online advertising or marketing agency. It’s the right time to start.